Uncertainty is a constant in life, and the existentialist approach is the school of thought that tackles them head-on. Popularised by thinkers like the existentialist duo Sartre and Beauvoir, this school of thought explores profound questions about autonomy, purpose, and authenticity. In today’s complex times, it provides a powerful framework for dealing with difficulties.
}
Central to existentialist thought is the idea that life’s meaning isn’t given to us—we define it individually. This can feel daunting, but it’s also incredibly empowering. Whether you’re at a turning point or seeking direction, existentialism shows us that we have the freedom to choose our path and the duty to determine our own fate.
}
The philosophy of existentialism also emphasises authenticity—remaining true to yourself and pushing back against external expectations. In an age of curated social media lives and constant comparison, small business philosophy this message is more relevant than ever. By living by these philosophies, we can confront life’s uncertainties with resolve, discover purpose through what we do, and experience deeper satisfaction in life.
}